When evaluating solutions, every department is driven by its own goals. The CFO wants a more profitable story, operations want a more efficient story, marketing and sales want a compelling product story to get prospects excited to buy and customers excited to buy again. The goal is the same, while the “so what” selling points differ depending on how “solution” is defined by the decision maker.
Analytics increases Value for the Executive Suite and Finance
Executives and finance departments have been analyzing large amounts of data long before the famous McKinsey quote “if you can’t measure it, you can’t manage it” in the late 90s. When it comes to bigdata, Advisor speaks your language.
- When analyzing BI dashboards, why not add extractable talent data from Advisor as data points for your actuarial team?
- Imagine being able to quantify corporate culture and forecast how change would impact specific areas of the business?
Increasing Value for Engineers, Operations and Project Managers
The process efficiency story was told twenty years ago in Jim Champy and Michael Hammer’s seminal book, Reengineering the Corporation. Many forward-thinking organizations have already squeezed efficiency out of just about every corner of their business – except their talent. This isn’t as painful as it sounds. Talent data can be used to forecast team performance and anticipate personality synergies and conflict. What’s not to like about avoiding conflict, improving performance and getting more work done?
Value for Sales and Marketing
Last but not least – your client’s sales organization will benefit dramatically by understanding how to better incentivize and motivate their reps. Driven outside sales teams means more revenue.
Adding Talent Analytics to your Consulting Story
Telling a data-supported story about what makes your client’s organization (department, team) tick is a compelling story.
Now is the time to take your Human Capital services offering to the next level.
Mike Kennedy is a Technical Evangelist at Talent Analytics, Corp. He can be reached via firstname.lastname@example.org .